Record companies in the 20th century made mostly by selling tangible products such as vinyl discs or a CD. This was how you own music by having a disc collection.
As technology updated throughout the years this became a crisis for record companies as the internet was available to anyone to download music because the 'Product' can now be brought online as a single or album, and exists only as an item on any smartphone or gadget.
HMV vs iTunes
Simon Fox (Chief executive) of HMV said that sooner or later technology would become the single biggest product category straight ahead of both CDS and DVDs as you can now stream anything online. HMV devoted 25% of the shop floor to Mp3 players , tablets, computers and headphones. They also sold popular 'Dr Dre's beats for more than £300.
No comments:
Post a Comment